Organizations are on a quest to a modern technology stack. This includes integration, which is the glue that brings it all together. Yet, selling the value of integration can get technical too quickly and hard to articulate. Understanding the business and technical benefits of integration and how they translate into business value is key to building the case for investment in this technology and in a broader digital platform.
Get your copy of the IDC Spotlight: How Modern Integration is the Bedrock of Better Business Value.
Modern integration technologies enable many of the business outcomes organizations are prioritizing, such as better efficiency and lower operating costs. While the technical benefits of the integration tools are becoming well understood, the linkage to business outcomes is strong but often not well understood. Focusing on the business benefits of modern integration tools and the outcomes they drive is the key to reaching more business goals faster. Modern intelligent integration is the bedrock of broader automation capabilities and digital business enablement.
Join Shari Lava, Research Director at IDC, and Emily Mui, Sr. Director, Solution Marketing at SAP, as they discuss the IT and business value of integration, and how you can tie it to business objectives and measure the business impact of integration.
Bridging the Gap: Connecting Modern Integration to Business Value
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