What Is Experiential Marketing? Done Right, It’ll Win You Customers
Fundera
APRIL 26, 2018
Every business, big or small, strives for more than one-off purchases—they want their customers to become lifers. Often, establishing brand loyalty in your customers means proving to them, over and over again, that your product or service is the best they’ll find. Or, you could cut to the chase and draw in those loyalists through experiential marketing techniques… but what is experiential marketing?
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